1. Epic waste of time vol. 2: Invisible Planet

    More unwanted sprouts flicked onto the floor from the plate of indie development. This time, an early video treatment for a company name idea.

    I quite liked this one. Invisible Planet Games, a name inspired by Planet X which supposedly remained somehow outside of our detection within our solar system. The scratchy mono footage and circular waves emanating from the centre were supposed to evoke early radio tech, and an era of space exploration. The video was early and unfinished. Eventually I might have added some kind of design for the invisible planet itself (contradictory as that seems), around which the waves would expand. This would be repeated in the static mono version of the logo.

    Reason for rejection? Simple: the twitter name, @invisibleplanetgames, and the URL, www.invisibleplanetgames.com were just too long. Dropping the “games” suffix doesn’t help either, as there are already others using the name Invisible Planet in this way. “www.ipgames.com” might have worked, but I’m not a fan of abbreviation in URLs. Better to avoid that issue completely.